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 Ísar´s Driving Force

Ísar's core asset is our top-notch team and its globally unique expertise pool

Our unprecedented mission to fix global off-pavement mobility problems

demands a unique set of  specialist knowledge.

We are Ísar:

A tight international crew of 20 experts covering all bases to instigate an

Ultra High Mobility revolution. 

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Founder

Ari Arnórsson

Ari‘s diverse background in human relations and automotive, sales, adventure tourism, rally racing etc., plus decades of operating, modifying, designing & building passenger vehicles for off- and on-road use, is ideal to consolidate and motorize Ísar’s team of top talents.

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General Manager

Kristjana Kjartansdóttir

Degrees in production engineering and management, plus experience like production manager at hi-tech submarine maker Teledyne, managing start-ups, organizational roles in large firms etc gives Kristjana the perfect CV for the road ahead. 

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Engineering Manager

Manu Alvarez

Bilbao-born engineer Manu, ex-Jaguar and Nissan, now Mandesso design consultancy plus university teaching and engineering management of independent automotive engineering projects, brings solid international automotive industry expertise to Ísar. 

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 Design Manager

Bjarni Hjartarsson

An Automotive Design graduate of Istituto Europeo di Design in Turin, Bjarni backs up artistic wizardry with solid work experience, like years at a naval architecture firm, Project Leader for an all-electric high sea vessel, and countless visual design projects. 

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Head of R & D

Viðar Viðarsson

Viðar‘s legendary problem-solving genius in mechanics and electrics is instrumental in Ísar‘s past and future R&D work. A designer and builder of countless 4x4s and ace motorsports driver, Viðar is always fast, be it in a car, on a bike, a lathe or finding solutionsto problems that have all else stumped.

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CAD Manager

Unnar Bæring Sigurðsson

Engineer Unnar brought the game-changing Onshape CAD programme to Ísar and is our resident specialist. A super-fast CAD designer and core of the design team, but also Master Machinist, and of course, a car modder and racer.

 

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Jakar ehf.

Tel: +354-694-1974

Rafstöðvarvegur 6-8,

110 Reykjavík, Iceland

ari@isar.is

©2025 by Jakar ehf.

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